In the fast-paced world of social media, it's rare to find a creator who's not only killing it online but also making waves IRL. Enter Capri Everitt: a 20-year-old Canadian singer, songwriter, and Guinness World Record holder who's taking both the music industry and social platforms by storm.
With 413k followers on Instagram, Billboard and iTunes charting hits, and a recent single "Break" making waves, Capri is the definition of a multi-hyphenate talent. But what really sets her apart? Her journey from singing 80 national anthems in 80 countries to becoming a social media sensation.
We sat down with Capri to get the inside scoop on her content creation process, her favorite Facetune features, and her advice for aspiring creators. Get ready for some major inspo!
From world records to worldwide reach
Q: What inspired you to get into social media content creation?
A: I've always wanted to be a singer/songwriter, and with the rise of TikTok, I started to see other aspiring musicians utilizing social media to share their music. I was inspired to do the same and started posting my original songs, covers, and other fun little videos.
Facetune faves: Capri's top picks
Q: What are your top 3 favorite features in Facetune?
A: My top 3 features on Facetune are:
- The filters - they make my IG feed look cohesive and aesthetic
- The Retouch/Smooth effect - sometimes you can get a great picture but the lighting is off, or you have a big pimple that you want to get rid of lol
- The Vanish tool
A: Absolutely! Here are my tips:
- For the filter tool, I suggest picking one or two of your favorites and sticking to coloring all your pics that way to create your own personal aesthetic and help build your social brand.
- When it comes to the Retouch/Smooth effect, it's important to use it subtly. You want to make your pics look naturally effortless.
- The Vanish tool is already very accurate, but I like to zoom in and really try to be as precise as I can to make the picture look as clean as possible. Sometimes I'll use this to remove graffiti on a wall, an extra object in the background, or anything that just doesn't work with the whole aesthetic.
A day in the life of Capri
Q: Can you walk us through a typical day in your life as a content creator?
A: As a full-time content creator/artist, I typically split my day up into 3 parts:
- First, I like to go for a run, workout, or do some other type of physical activity.
- Next, I plan content, film, and edit.
- Finally, I like to end my days by going to the studio to write for myself or other artists.
Balancing act: Content creation and community management
Q: How do you balance creating content with managing your large following?
A: I like to think of social media as a fun way to share my creativity and personality, so I try my best not to overthink my content too much. If it feels fun for me to create, I feel like people will have fun watching it!
Capri's top tip for aspiring creators
Q: What's your top piece of advice for aspiring content creators who want to grow their following using Facetune?
A: I think Facetune is SUCH a great tool to grow your social accounts. I love to follow very aesthetic creators that have a really unique look and feel to their content, and Facetune is the best place to grow and develop that for yourself. For all the aspiring content creators out there, I would say take some time on the Facetune app to explore all the amazing features and figure out what works best for you!
The Capri effect
Capri Everitt isn't just another face on your Insta feed. This Billboard and iTunes charting artist is using her platform to make a real difference. From her Guinness World Record-breaking tour (singing 80 national anthems in 80 countries to raise awareness for orphaned and abandoned children) to her ongoing charity work, Capri proves that social media can be a force for good.
Whether she's dropping a new single, speaking at TEDx events, or creating content that slays, Capri Everitt is definitely one to watch. So, the next time you're scrolling through your feed and see her pop up, remember: you're not just double-tapping a post – you're supporting a young artist who's changing the world, one anthem (and one post) at a time.
